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BOOK
REVIEWS
"While
this book is geared toward art, craft, and writing businesses in
its instructional examples, there are a lot of good tips that can
be gleaned by any small business owner. Throughout the book,
Barbara uses plenty of real life examples and comments from people
successfully working SOHO. It's like being able to pick the brains
of small business persons everywhere." - Boogie
Jack's Almost A Newsletter
"Barbara
Brabec, known as the craft business guru, never fails to deliver. If you're
trying to grow your crafting business, you should read Make It
Profitable. Where else can you get 1200 years of experience
for only $16.95? That's right. She picks the brains of 83 artists who
collectively have racked up 1200 years of experience. Not only do they
share their wisdom of 'been there, done that,' but more importantly, they
inspire."
- Shirley Thomas, Craft
Sayings
". . . filled with advice on how to design and package new
products, improve production methods, solve pricing problems, use
computer technology effectively, manage one’s time, and keep one’s
personal and business life in perspective. It just doesn’t get
much better than this in a single volume." - Alan Caruba, Bookviews
"Not only does this new book offer some great advice, I really
liked how it was collected. Each (topic) is presented as a
networking session, so everyone is actually talking and discussing
chosen topics as if they are all together on a forum. All the
contributors, as well as the author, provide tons of great
advice."
- Tammy Powley, Jewelrymaking, About.com (Read
complete review
HERE)
"I found the technology tips very useful. But what I really
liked most about this book is that you get to read insights related
by craft persons who have found and shared ways they have used to
improve craft business profitability. The book is packed with
advice you can use today." - James Dillehay
Craftmarketer.com
Copyright © 2000-2008
by Barbara Brabec
All Rights Reserved
Barbara Brabec's World
BarbaraBrabec.com
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Make
It Profitable!
How to Make Your
ART, CRAFT,
DESIGN, WRITING or PUBLISHING
Business More Efficient, More Satisfying,
and More Profitable!
by Barbara
Brabec
7 x 9" paperback,
336 pages
$16.95 (M. Evans & Co.)
A Selection of Book-of- the-Month's
Crafter's Choice Book Club &
Country Homes & Gardens Book Club
The
first and only book of its kind . . .
an intimate and revealing look at how creative people live and work
at home.
Unlike
the author's other business books, this one places heavy emphasis
on computer technology and related products and the different
ways creative people are using them to manage their businesses
and increase productivity, sales and profits.
Designed
to help bring art/craft businesses into the 21st century,
Make It Profitable
reflects more than 80 different personalities
and individual voices of men and women who are devoted to their
work and the idea of making money from their creative hands and
minds.
As a group, these individuals have more than 1200 years of business
experience! You will benefit mightily from their wise counsel
and keen insight into today's ever-growing arts and crafts marketplace!
In
each of the book's thirteen "networking sessions," these
savvy business owners speak frankly about the problems they are
having, the solutions they are finding, and what it's really like
to run a crafts business at home. As you "listen in"
to these fascinating conversations,
you'll feel like you're among
friends who have gathered in your living room to chat about business.
Make It Profitable includes
their special tips, business
insight and lessons learned from
years of selling art and craft products, publications and services.
Rounding out the book is the author's own home-business experience
and perspective on the crafts industry.
This
Book features:
13 Unique "Networking Sessions"
Helpful Checklists
48 Informative Sidebars
60 Illustrations and Photos
Selected business resources
Fourteen chapters
stress the importance of:
Learning to accept and use the latest
technology
Making changes to advance one's business
Getting a handle on profit
Making business plans and setting goals
Improving business management techniques
Communicating more efficiently and cost-effectively
Managing time through better organization
Developing better designs and packaging
Speeding production methods
Analyzing costs and pricing methods
Keeping everything in perspective
Click
HERE for
a TABLE OF CONTENTS
Click
HERE
for reader comments
about
this book
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